To be a major value-creating winner in the future, each enterprise must move out of the comfort of its current business model. It must challenge itself to envision an expanded, innovating category and shape its future business model to capitalize on the opportunities the newly defined category offers…
Read MoreNew ideas are really just new combinations of old ideas, using the familiar to create the unexpected. There is a basic “ABC” flow to creating new ideas and solutions. To develop these new combinations, you need to create new relationships and linkages between familiar ideas. Then you need to apply these new combinations into an “aha” solution that then can be prototyped, tested and developed…
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